For Investors
Investor Brief
Stamped is the AI-drafted permit packet for the small contractors and DIY homeowners that enterprise permit software won't price for. $99 per packet, flat. Five Accela-connected cities at launch. $132K honest seed.
Market Sizing
- Target market
- ~1.2M solo and 1–10 person electrical, plumbing, HVAC, and remodel shops in Accela-connected cities
- SAM (5 launch cities)
- ~$310M
- ARPU band
- $2,475 – $5,940 (25–60 packets/yr × $99)
We deliberately exclude NYC, Philadelphia, and Chicago from the launch SAM — those jurisdictions require licensed expediters and Stamped does not file there.
Competitive Landscape
PermitFlow ($91M raised) serves the enterprise GC. Their pricing model — per-seat, $50K+/yr contracts — explicitly skips the 1–5-employee residential segment. They are not a competitor for our wedge. They are a permission slip.
Zermit AI shipped reviewer-anticipation across 9 cities two months ago. They are our primary threat: same wedge, two months ahead. Our differentiation is technical depth (private template libraries that compound per-operator) and explicit non-marketplace positioning. Zermit's flywheel pulls them toward homeowner-facing matching; we will not follow them there.
GreenLite targets commercial. Same enterprise dynamics as PermitFlow — not a wedge competitor.
Human expediters ($300–$1,500 per permit) are the de-facto incumbent for the contractor who can't justify a SaaS contract. Stamped is priced 3–15× under this floor, with the same submitter-keeps-control posture.
Financial Model
- Honest seed ask
- $132,000
- Time to break-even
- 18 months
- Year-1 ARR target
- $250K
- Year-2 ARR target
- $1.25M
- Pricing
- $99 per packet, flat
- Compliance reserve
- $12,000 of seed
revised up from a $35K napkin number after red-team review
at $21K MRR (~210 paid packets/mo)
5 cities live by month 9
~50 cities via 1-city/week onboarding
no subscription, no per-seat tax
UPL opinions + Colorado AI Act + E&O
Coming in v2
Month-by-month cashflow
The full pro-forma model is provided to investors on diligence request, not posted publicly. Includes operator-cohort retention, COGS per packet, and the ICC content-license amortization.
Path to Product
-
Phase 1 · 60 days · $0 (founder time)
Validate
100 free-trial permits in Austin only, manual contractor review of every packet, measure first-submission acceptance rate vs. 30–60% baseline. Go signal: ≥80% first-submission acceptance across the 100-permit cohort.
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Phase 2 · 90 days · $35,000
Single-city paid (Austin)
Open Austin to paid $99/packet, ship Accela webhook integration, launch private template library. Go signal: $5K MRR (~50 paid packets/mo) sustained for 30 days.
-
Phase 3 · 6 months · $60,000
5-city expansion
Phoenix, Denver, Seattle, Portland. ICC license live. Colorado AI Act compliance for Denver. Go signal: $21K MRR by month 9.
-
Phase 4 · 12 months · self-funded from revenue
50-city scale
Add one city per week via repeatable onboarding playbook. Defer NYC, Philadelphia, Chicago to v2. Go signal: $250K Year-1 ARR, $1.25M Year-2 ARR.
Risk Register
Worded honestly. We are not the first mover; we are the second mover with a sharper wedge.
| Severity | Risk | Mitigation |
|---|---|---|
| High | Zermit AI launched March 2026 in 9 cities including 2 of our targets. Same wedge, two months ahead. | Differentiate on private-template depth and non-marketplace positioning. Zermit's flywheel is homeowner-matching; ours is operator-retention. |
| High | Unauthorized practice of law (UPL) and unlicensed-expediter exposure across multiple states. | $22K of seed allocated to UPL opinions in 5 states + E&O year-1. Submitter-stays-named is a fixed product line. We do not file in NYC, Philadelphia, or Chicago. |
| Medium | ICC code-content licensing required for compliant RAG over building codes. | $12K commercial license, year 1. Paraphrase + cite only. No raw code text reproduced. |
| Medium | Accela Marketplace partner certification cost ($35K) is the second-largest line item. | Required for the webhook integration that closes the loop with city e-permitting. Treated as a moat, not overhead. |
| Medium | Colorado AI Act assessment required for the Denver launch. | $6K reserved. The assessment plus product-side disclosures clear the compliance bar before Phase 3. |
| Medium | Founder-operator with industry relationships is gating, not engineering. | Active outreach to ex-Houzz / ex-Procore / municipal-permit-office alumni. The right hire is the round. |
| Low | Reviewer-anticipation data thin in cities with low permit volume. | Launch list is 5 high-volume cities. Cold-start mitigated with manual review on the first 100 permits per city. |
Capital Ask
$132,000 honest seed. The original $35K napkin number was revised after red-teaming the regulatory and integration surface. Under-budgeting that surface would have shipped a credibility-eroding number.
- Engineering (founder + 1 contractor, 90 days)$11,000
- Accela Marketplace partner certification$35,000
- ICC code-content license (commercial RAG, year 1)$12,000
- Jurisdiction data, 5 cities @ $4K/city$20,000
- UPL opinions (5 states) + E&O insurance year 1$22,000
- Colorado AI Act assessment (Denver launch)$6,000
- GTM (trade pubs, Reddit, contractor ad spend)$14,000
- Compliance reserve$12,000
- Total$132,000
Timeline: 18 months to break-even at $21K MRR.
Looking For
A founder-operator with deep residential-construction industry relationships — a former GC, ex-Houzz/Procore exec, or municipal-permit-office alum — who can walk into a Phoenix kitchen-remodel trade show and have 20 contractors trust them by lunch. Five-plus years in residential construction or permit-office operations. Comfort with regulated B2B SMB sales. Willingness to make 50 in-person trade-show appearances year one. The wedge is operational, not technical; the AI is table stakes.
Current Status
Completed
- ✓ PE evaluation passed (score 6.7/10, FUND verdict)
- ✓ Competitive landscape mapped (Zermit AI primary threat identified)
- ✓ Seed budget revised honestly post red-team review ($35K → $132K)
- ✓ Brand pivot Permitly → Stamped to escape crowded “permit-” linguistic territory
- ✓ POC site live at permitly.nltlabs.ai (branded “Stamped”)
Pending
- ○ $132K honest seed round
- ○ Founder-operator partner identification
- ○ Accela Marketplace partner application
- ○ ICC content license negotiation
- ○ Austin pilot recruitment (first 100 free trials)